Marketing Strategy and Planning


Obstructive Marketing

Obstructive Marketing

Restricting Distribution of Products and Services in the Age of Asymmetric Warfare

Maitland Hyslop, Northumbria University, UK
Published : February 2014
Binding : Hardback
Price : £65.00 » Website price: £58.50

Equality, Diversity and Opportunity Management

Equality, Diversity and Opportunity Management

Costs, Strategies and Leadership

Tony Morden
Published : August 2013
Binding : Hardback
Price : £80.00 » Website price: £72.00

Corporate Social Performance in Emerging Markets

Corporate Social Performance in Emerging Markets

Sustainable Leadership in an Interdependent World

Zsófia Lakatos
Published : July 2013
Binding : Paperback
Price : £25.00 » Website price: £22.50

What the New Breed of CMOs Know That You Don't

What the New Breed of CMOs Know That You Don't

MaryLee Sachs
Published : July 2013
Binding : Hardback
Price : £30.00 » Website price: £27.00

Advanced Database Marketing

Advanced Database Marketing

Innovative Methodologies and Applications for Managing Customer Relationships

Edited by Kristof Coussement, Koen W. De Bock and Scott A. Neslin
Published : May 2013
Binding : Hardback
Price : £70.00 » Website price: £63.00

Marketing High Profit Product/Service Solutions

Marketing High Profit Product/Service Solutions

Roger More
Published : May 2013
Binding : Hardback
Price : £70.00 » Website price: £63.00

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